Facebook Timeline = Facebook 2.o
The changes in Facebook ratify that on the Internet it’s all about momentum (an Zuckerberg has plenty of that). How can the Internet’s second biggest juggernaut make such impressive changes to it’s core business and have not one notice it? Not only did the Facebook Dev Team execute a marvelous job, but also they did so with uncanny touch and huge secrecy.
The timeline will increase Facebook’s visits, deepen customer engagement and change our lives. As I have repeatedly said G+ is dead. The culture, organizational structure and design savvy required to engage people in a deep social networking experience does not exists in Google.
How Much Did Mark Innovate This Time?
The programs, structure and layouts we find in the Facebook Timeline aren’t that innovative by Internet standards. I first remember seeing the infini-scroll at Mahalo, the multi-scrolling solution at Grooveshark and the personalization solution at MySpace and Ning.
However, Mark has been orders of magnitude more innovative than in his past F8 acts. The changes appear to be skin deep and expect to hear important announcements from Facebook, regarding increases in capacity to power the new OpenGraph solution.
Is G+ Dead ?
G+ has potential if Twitter keeps failing to innovate. That being said, with leveraging its quasi-monopolistic position, G+ has no raison-d’etre for Google. It brings no money (and will lose money for several years), it’s too much of a late comer and brings no distintive value to the social media conversation: at this point in time a me-too solution just won’t cut it.
Comments are closed